As of November 16, 2015, .pro domain names will become unrestricted. You will no longer be required to prove you are a licensed and credentialed professional when you register for a .pro domain name, but you will be required to state your profession. You will no longer have to include your license number, authority name, or authority website. Neither will there be a lengthy application process. Un-credentialed service professionals or entities in good standing, operating anywhere in the world, will now be able to register one or several .pro host-names and they’ll have no limit as to how many they can register. This extension was formerly reserved for professionals who could demonstrate they were government-certified professionals in only certain professions (like doctors, lawyers, engineers, certified accountants…). Since it started back in 2004, about 140,000 .pro domain names were registered by certified professionals. The renewal rate for the .pro domain has been around 75%. It is quite a successful domain name extension.
Because the license requirement has been lifted, it is widely expected that these domains will go very fast, so mark your calendars and be ready to reserve your .pro website and .pro email address on November 16th. You can use the Sibername domain name search engine to see if your domain names are currently still available, including the .pro ones. It would be wise to verify the availability of your preferred domain names before November 16th since there will be a very competitive “registration rush” on that day. Consider registering the .pro website of your current website domain name. If it helps your practice then you might consider bulk registration of new domain names that will help you business (or the businesses of your strategic partners).
Projecting a professional image is important in any field. Be ready to become a visible part of the Internet of credible professionals and start augmenting your reputation there. Remember to select a web-hosting company that offers a reliable 24/7 service and has a long-established reputation, ideally one that can provide you with a mobile-ready and secure web-store for your practice. You can then expand your professional .pro “cyber real-estate” as your business grows and you can also expand your business with your new .pro site, available starting Nov. 16th, 2015.
A .PRO domain name purchase can also be seen as an investment in the Cyber Real Estate Space. If you think of a .PRO domain name that will generate traffic, have a good resale value, and have value for your profession then reserve your Cyber space(s) now.
If you need further information on selecting a domain name please read our article “A Domain Name Selection List”
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