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Thursday 02:00 PM EST (14:00 EST)
Last minute bidding will add extra 3 minutes to the deadline for the domain that has the last minute bid.
To place a bid, you enter the maximum amount you would be willing to pay for the domain name. Your maximum amount is kept confidential from other bidders.
The system compares your bid to those of the other bidders.
The system places bids on your behalf, using only as much of your bid as is necessary to maintain your high bid position. The system will bid up to your maximum amount.
If another bidder has a higher maximum, you will be outbid. BUT, if no other bidder has a higher maximum, you win the domain name.
The bid increment is the amount by which a bid will be raised each time the current bid is outdone. It is predetermined, by the current high bid.
Here is how the increments are determined:
| Current High Bid | Bid Increment |
|---|---|
| less than $500 | $ 10 |
| $ 500 - $5000 | $ 50 |
| $ 5000 and up | $ 100 |
Note: A bidder may be outbid by less than a full increment. This would happen if the winning bidder's maximum bid beats the second highest maximum by an amount less than the full increment.
You have been outbid when another bidder has placed a higher maximum bid than yours, and you are not the current high bidder.
Sometimes you'll be outbid as soon as you enter your bid, even though the bid you entered was higher than the current bid shown on the domain listing. When this happens, you will usually be notified immediately and given a chance to make another bid.
This happens because another bidder had a higher maximum bid than yours. Your bid prompted the automatic bidding system to raise the other customer's bid above yours. The other bidder may have placed their bid hours or days before.
To help avoid disappointment, make sure that the maximum bid you enter on the item page is the actually the highest price that you're willing to pay. If you're outbid on a domain name, you’ll receive an email notification.