The Faithful followers
Start building your mailing list and media list: Canada has the most aggressive anti-spam legislation of any nation. Since Canada Day 2014 a law has been passed in Canada to make spammers liable to fines in the millions of dollars. It would be wise to keep that in mind even before you build a website. Start building a permission-based email marketing database before you build your website and please make sure that every email you send out has an unsubscribe note at the bottom in case recipients do not wish to receive further messages from you. That’s another reason why it’s critical that you start building relationships before building your website.
-sylvain (link to the full article)