Digital Marketing Plans

Small Business Online Marketing Strategies | Powered by Webmarketers

Our goal is to create inbound marketing strategies that engage users, encourage them to become customers, and yield a higher ROI.

Search Engine Marketing

  • Generate traffic quickly
  • Target users when they search for your product

Social Media Marketing

  • Targeted, Tailored, Quantifiable
  • Focus on specific audiences with similar wants

Content Marketing

  • It’s All About Your Story
  • Lets you tell what you do & why you do it

Search Engine Marketing

Search Engine Marketing provides immediate results by driving highly targeted traffic to your website. The ability to easily scale a paid ad budget up or down makes SEM an ideal way to throttle traffic needs, especially at the start of a marketing campaign when longer term strategies like SEO are building traction

Features:

Connect with people who are searching for keywords directly related to your business, allowing you to target users at the exact moment they are looking for your products or services

Set up your AdWords account by leveraging our research, accommodating your budget and using our extensive knowledge base to facilitate profitable ad campaigns

Monitor, maintain and update your AdWords account to continuously improve impressions, promote clicks, address challenges and ultimately get conversions

Aim to keep costs as low as possible by structuring ad campaigns around high quality Scores and specific, high-value keywords

Implement a re-marketing campaign to past website visitors and continuously reinforce your brand to potential customers

Social Media Marketing

Social Media Advertising provides immediate results by strategically placing your business in front of highly targeted users on a multitude of diverse platforms. By understanding your desired customer persona and targeting them based on their demographics, employment type, and personal interests, we can ensure you are only paying to advertise to qualified buyers.

Features:

Facebook, Instagram, Twitter, LinkedIn and other marketing platforms let you find people who like similar trends directly related to your products and services, connecting you with high-value customers

Set up your social media business accounts by leveraging our research, accommodating your budget and using our extensive knowledge base to run successful ad campaigns

Monitor, maintain and update your social media accounts to continuously improve impressions, promote clicks, address challenges and ultimately get conversions

Keep CPC prices as low as possible by structuring ad campaigns around niche target markets

Content Marketing

Content Marketing is more than simply sharing online material. It involves telling your story – what you do and why you do it. It’s vital to understand who is absorbing your content, when they're absorbing it and how they're absorbing it. Furthermore, depending on where the user is within your marketing funnel, you can categorize content by purpose: to promote and entertain; to educate and encourage; or to reaffirm and reinforce.

Features:

Photography

Video production & marketing

Web writing & blogging

Graphic design

Infographics

3D tours

eBooks

White papers & reports

Case studies

Video testimonials

Start generating profitable website traffic today!

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